BIAS OF THE WEEK

Authority Bias

When approached by someone dressed as a civilian or a guard diven a simple instruction:

  • 46% obeyed the civilian 
  • 83% obeyed the guard

We are more likely to liste to authority figures, such as someone in uniform

See the full study here :

Bickman, L. (1974). The social power of a uniform 1. Journal of applied social psychology4(1), 47-61, https://doi.org/10.1111/j.1559-1816.1974.tb02599.x

Want to know more about biases?

Telescoping Effect

Choice Overload

Picture Superiority Effect