BIAS OF THE WEEK

Google Effect

Participants from 4 studies take part in different types of trivia. Some are told that the information will be saved. 

When people expect to have future access to information., they have lower rates of recall of the information. 

We tend to forget information that can be easily found on the internet.

See the full study here :

Sparrow, B., Liu, J., & Wegner, D. M. (2011). Google effects on memory: Cognitive consequences of having information at our fingertips. science333(6043), 776-778.DOI: 10.1126/science.1207745

Want to know more about biases?

Commitment Bias

Peak-End Rule

Identifiable Victim Bias

Zero Risk Bias