BIAS OF THE WEEK

Halo Effect

Participants looked at 3 photos of people – one was attractive, one average, and one unattractive

They overwhelmingly beleieved that the 

Positive impressions about one quality make us assume other qualities will also be positive

See the full study here :

Dion, K., Berscheid, E., & Walster, E. (1972). What is beautiful is good. Journal of Personality and Social Psychology, 24(3), 285–290. https://doi.org/10.1037/h0033731

Want to know more about biases?

Restraint Bias

Reactive devaluation

Cooling Off Period