A study tested whether increasing smokers’ confidence in their self-control led to more impulsive smoking.
Students were divided into two groups and were prompted to believe that they had high or low control over their impulses during a smoking-resistance game.
Those who were overconfident about their self-control smoked more as they exposed themselves to tempting situations.
Overestimating self-control can make us more susceptible to temptation, which leads to impulsive behavior.
See the full study here :
Nordgren, L. F., Van Harreveld, F., & Van Der Pligt, J. (2009). The Restraint Bias: How the illusion of Self-Restraint promotes impulsive behavior. Psychological Science, 20(12), 1523–1528. https://doi.org/10.1111/j.1467-9280.2009.02468.x
Join our mailing list to be the first to know about our upcoming events and workshops
Copyright © 2023 BVA Nudge Consulting by Ipsos – All rights reserved
