BIAS OF THE WEEK

Spotlight Effect

Participants wearing a t-shirt they were embarassed by 

Signifcantly overestimated how many observers would notice it

We believe other people notice our appearance and behaviour more than they actually do

See the full study here

Gilovich, T., Medvec, V. H., & Savitsky, K. (2000). The spotlight effect in social judgment: An egocentric bias in estimates of the salience of one’s own actions and appearance. Journal of Personality and Social Psychology, 78(2), 211–222. https://doi.org/10.1037/0022-3514.78.2.211

Want to know more about biases?

Single Option Aversion

Choice Overload

Cheerleader Effect

Fear of missing out