Encourage users to download the TousAntiCovid application
The challenge
Increase the number of citizens who download the TousAntiCovid application in order to combat the Covid19 epidemic in France.
Our response
A text message was created using insights from behavioural science to encourage citizens to download the "TousAntiCovid" application. This text message was sent out to the entire French population.
The results
The app was downloaded 2.5 times more per day than before the text message was sent out .
Support a government to promote sustainability in the energy sector
Support a government to change citizen’s, government agent’s and companies’ behaviors about water and electricity savings and cultivate a conservation culture
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