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18-01-2019

Improving visitor wayfinding in a hospital

Challenge

During renovation, the client wished to implement simple changes to address orientation difficulties encountered by visitors, caused by a rapid growth in the number of visitors to the hospital.

Goal: Reduce visitor anxiety thanks to technical changes deployed by the hospital.

nudge

Simplification of the building names and service terminology, adopting a more visitor-centric language.

Introduction of colors associated with buildings to facilitate memorization and differentiation through salience.

Creation of a ‘spinal carpet’; a path located on the ground floor that connected every key spot of the hospital to the most used pathways. The color of different pathways is consistent with that of their respective building.

The concentration of user-assistance resources along the ‘spinal carpet’ pathways, so that visitors and patients find them easily accessible and less stressful to navigate.

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