If a baseball and a bat cost $1.10 together, and the bat costs $1.00 more than the ball, how much does the ball cost?
Solution
5 cents. System 1 thinking often leads to mistakes in this type of problem.
A father and son are in a horrible car crash that kills the dad. The son is rushed to the hospital; just as he’s about to go under the knife, the surgeon says, “I can’t operate—that boy is my son!” How is that possible?
Solution
The surgeon is the boy’s mother. This puzzle illustrates the persistence of gender discrimination.
In a lake, there is a patch of lily pads. Every day, the patch doubles in size. If it takes 48 days for the patch to cover the entire lake, how long would it take for the patch to cover half of the lake?
Solution
47 days. To answer correctly, you need to ignore your system 1 and use your system 2.
Alan is smart, hard-working, impulsive, stubborn and jealous.
Ben is jealous, stubborn, impulsive, hard-working and smart.
Who should you hire?
Solution
They are the same, but a priming effect often make people prefer the first candidate.
01-02-2019
The BVA Nudge Consulting grows!
We are proud to announce that Héber DELGADO joined our team in the USA.
A quick presentation :
Héber currently serves as Vice President at the BVA Nudge Consulting USA, where he advances strategy and business development and serves as an active consultant, behavioral designer and coach. His objective at the BVA Nudge Consulting is to use behavioral science and behavioral coaching to challenge institutional paradigms, effect organizational transformation and increase productivity by addressing behavioral challenges and promoting employee engagement and well-being. Key sectors of interest for him are Urban Development; Real Estate; Mobility and Transportation; Consumer Finance; Telecommunications; and Government.
Prior to joining the BVA Nudge Consulting, Héber worked as an independent consultant in behavioral science and economic and financial modeling. Before that, Héber worked as a Senior Associate at ideas42, a nonprofit behavioral science consulting firm. Héber received his master’s degree in Public Affairs from Princeton University and his bachelor’s degree in International Political Economy from Georgetown University.