Hal Hershfield

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B.E. GOOD! Podcast #38

Making Decisions for a Better Tomorrow

B.E. GOOD! by BVA Nudge Consulting · Making Decisions for a Better Tomorrow

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In this episode of the B.E. Good! Podcast, we speak with Hal Hershfield, author of the new book “Your Future Self—How to Make Tomorrow Better Today.”

Hal is a renowned expert in marketing, decision-making, and psychology at UCLA’s Anderson School of Management, with his work being featured in esteemed media outlets like the Guardian, BBC, NYTimes, Wall Street Journal, Washington Post, and NPR. In this episode, we discuss his captivating work exploring the disconnect between our present and future selves and practical ways to make better choices for the future.

You’ll learn:

📅 Why the present day takes precedence over planning for the future.

🧠 How our preferences change over time and why acknowledging these changes is important.

🚀 The ways connecting with your future self can lead to smarter long-term decisions.

Join the conversation and share your thoughts about this podcast on Twitter @BVANudgeConsult. Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com.

To learn more about Hal and his work visit: halhershfield.com or find him on Twitter @HalHershfield.

Join the conversation and share your thoughts about this podcast on X (ex.Twitter) @BVANudgeConsult.

Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com .  

B.E. GOOD! Podcast #38

Hal Hershfield

Making Decisions for a Better Tomorrow

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