Listen to the podcast on your favorite podcast platform
On our next episode we speak to Jonah Berger, professor at the Wharton School of the University of Pennsylvania, bestselling author of The Catalyst and Contagious, and world-renowned expert on change and how products, ideas and behaviors catch on.
Listen in to hear:
– How to change minds and incite action
Why traditional approaches to change are so ineffective
– What the key barriers are to change and how to mitigate them
– The mistake that many business leaders and governments make in trying to drive change
– What Jonah has learned from studying urban legends and the spread of disinformation
Let us know what you think on Twitter @BVANudgeConsult.
Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com .
Join our mailing list to be the first to know about our upcoming events and workshops
Copyright © 2023 BVA Nudge Consulting by Ipsos – All rights reserved