Listen to the podcast on your favorite podcast platform
We speak to Dr. Michael Hallsworth, Managing Director – North America for the Behavioural Insights Team and an Assistant Professor (Adjunct) at Columbia University. Michael has been a leading figure in developing the field of applying behavioral science to government and public policy and is co-author of the book, Behavioral Insights.
Listen in to hear about:
– How a hand washing study helped Michael realize the power of behavioral science
– What Michael has learned from working with David Halperin and helping launch the BIT
– The three elements that define behavioral insights
– Two primary communications challenges tied to the COVID vaccine
Let us know what you think on Twitter @BVANudgeConsult.
Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com .
Join our mailing list to be the first to know about our upcoming events and workshops
Copyright © 2023 BVA Nudge Consulting by Ipsos – All rights reserved